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Leoliy.com

LEOLIY IS A WORLDWIDE STYLE POINT FOR T-SHIRT LOVERS.

From that old t shirt you picked up at the best concert you’ve ever attended to those everyday basics that are staples in your wardrobe, your closet is probably filled with cotton t shirts that you want to last forever. Cotton tees are comfortable and stylish, but just one rip or stain can send them to the trash bin. If you wash and dry one wrong the first time, it could end up shrinking before you even get a chance to wear it. Talk about a waste of money!

Fashion you can buy, but style you possess. The key to style is learning who you are, which takes years. There's no how-to road map to style. It's about self expression and, above all, attitude.
— Iris Apfel
WASH YOUR T-SHIRT INSIDE OUT
Turning your garment inside out prior to washing minimises fade and screen print damage. You have chosen your statement t-shirt because you believe in its message, so make sure it lasts. Fabric rubbing is a quick way to create pills, and printed items could crack and peel from too much friction. Just imagine rubbing a piece of sandpaper on your skin. That’s how a t-shirt feels when it’s washed with denim and towels. Ouch!
COLD WASH
Although 100% cotton t-shirts are usually pre-shrunk, they still tend to shrink a little, particularly if washed and dried at hot temperatures. We recommend you wash your t-shirt at a cooler temperature (no more than 30″C) to preserve the artwork and minimise shrinkage. Cold wash is ideal, of course. It will get your clothes clean and it’s certainly gentler on the fabric. There’s no good reason to use harsh cleaning products on your clothes. Use a stain remover on spots but try to stay away from bleach and other strong detergent products all together.
SAY NO TO TUMBLE DRYING
Natural drying is where it’s at – your t-shirt will thank you for it, as will the environment. High heat is probably the worst enemy of printed apparel (and most clothes). Technically, Leoliy t-shirts can be tumble dried, but please be aware this may quicken the aging process of your t-shirt. Please also be aware that high heat shrinks cotton fibres. We recommend you hang it out to dry naturally instead, out of direct sunlight and turned inside out. Line dried t-shirts smell better too.
DO NOT IRON PRINT
Only ever iron your print if you really, really must. And if you really, really must, then iron inside-out on the lowest possible setting, or place a tea towel over the image to protect it from smudging. You may not always need to iron your t-shirt anyway. Some people don’t even bother. Just make sure you never overload the washing machine with too many items. This should prevent your clothes from coming out too crinkly.
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